SEO & search marketing

    Get found by the people searching for you.

    SEO puts your business in front of people who are actively looking for what you offer — on Google, Bing, and now AI search tools like ChatGPT.

    #1

    Your business — top of the results

    www.yourbusiness.co.uk

    This is where your customers find you. Not page 2, not buried — right at the top.

    Why SEO?

    The most reliable leads come from search.

    When someone searches for what you do, they already want it. SEO makes sure your business is the one they find — not your competitor.

    68%

    of online experiences start with a search engine

    14.6%

    close rate for SEO leads vs 1.7% for outbound

    53%

    of all website traffic comes from organic search

    24/7

    your site works for you — even while you sleep

    SEO in the age of AI

    AI has changed search.

    People are searching differently — using AI tools, voice assistants, and conversational queries. The businesses that show up are the ones with solid SEO.

    // feature

    The source for AI

    ChatGPT, Google AI Overviews, and Perplexity all source answers from well-optimised websites. If your site isn't ranking, AI won't recommend you either.

    // data

    8.5B

    daily Google searches

    People still search, still click, and still buy from the top results. Google isn't going anywhere.

    // strategy

    Zero-click visibility

    Google's AI overviews pull directly from ranking pages. Businesses with strong SEO are the ones being featured in AI-generated answers — even before a click happens.

    // future

    Conversational search

    "Hey Siri, find me a plumber near me" — voice assistants pull from local SEO results. If you're not optimised, you're invisible to voice search too.

    Real results

    Don't take our word for it — see the data.

    These are real results from real clients using Google Search Console. No vanity metrics — just more people finding their business.

    Google Search Console showing SEO growth results for Donovan Wint
    ✦ Real client data
    Donovan Wint – Martial Arts Growth Accelerator logo

    Donovan Wint – Martial Arts Growth Accelerator

    1.19

    ↑ "Digital Marketing Tamworth"

    Avg. position

    2,786

    ↑ total search impressions

    Impressions (90d)

    27.8%

    ↑ primary brand terms

    Brand CTR

    • Secured a near-perfect avg. position (1.19) for competitive local queries in Tamworth
    • Top-page visibility for "Martial Arts Marketing Agency" — high-intent B2B traffic
    • High performance on specialised BJJ & MMA marketing guides, building niche authority
    • Strong click-through rate on consulting queries, indicating brand trust & recognition
    Google Search Console showing SEO growth results for Shutter Envy
    ✦ Real client data
    Shutter Envy – Leicester's Premium Shutter Specialist logo

    Shutter Envy – Leicester's Premium Shutter Specialist

    145k

    ↑ total organic impressions

    Impressions (90d)

    37.7k

    ↑ "Wooden vs Faux Wood"

    Guide impressions

    63%

    ↑ share from mobile searches

    Mobile clicks

    • Over 145,000 organic impressions — a major player in the UK shutter market
    • "Wooden vs Faux Wood" guide captured top-of-funnel traffic before purchase decisions
    • Strong rankings for "Shutters Leicester" & "Shutter Blinds Leicester" for local visibility
    • Mobile-first optimisation captured the majority of traffic from on-the-go local searches
    Google Search Console showing SEO growth results for Garden Innovations
    ✦ Real client data
    Garden Innovations – Luxury Landscape & Design logo

    Garden Innovations – Luxury Landscape & Design

    8.9

    ↑ "Garden Designers Near Me"

    Avg. position

    11.2k

    ↑ total search impressions

    Impressions (90d)

    12.1%

    ↑ high-intent queries

    Brand CTR

    • Cracked the top 10 for "Garden Designers Near Me" — capturing local leads actively searching
    • Organic visibility for high-ticket services like resin bound driveways & full garden renovations
    • Optimised across satellite locations including Birstall, Oadby & Loughborough
    • Portfolio-led SEO with project pages (Quorn, Ratby) increasing dwell time & engagement
    What's included

    Everything you need to rank higher.

    No guesswork, no fluff. Every hour is logged, every action is reported, and you'll see exactly what we're doing each month.

    Keyword research

    We find the exact terms your customers are searching for and build your strategy around them.

    Content optimisation

    We optimise your pages, headings, and copy so search engines understand what you do.

    Local SEO

    Google Business Profile, local citations, and map pack optimisation to dominate your area.

    Monthly reporting

    Transparent reports showing rankings, traffic, and leads — logged in your client portal.

    Link building

    Quality backlinks from relevant sites that boost your authority and rankings.

    Technical SEO

    Site speed, mobile optimisation, schema markup, and crawlability — the foundations that matter.

    Not sure where you stand? Find out for free.

    Simple pricing

    Transparent SEO packages.

    No hidden fees, no lock-in contracts. Every hour is logged and reported — you'll always know exactly what you're paying for.

    Local SEO

    The essential package for local businesses wanting to get found in their area.

    £299/mo + VAT
    • 5 hours of dedicated SEO time*
    • All hours logged & recorded in your portal
    • Google Business Profile optimisation
    • Local keyword research & targeting
    • On-page SEO optimisation
    • Monthly performance report
    Most popular

    Full SEO

    For businesses serious about growing their online presence and generating consistent leads.

    £599/mo + VAT
    • 11 hours of dedicated SEO time*
    • All hours logged & recorded in your portal
    • National keyword targeting
    • Content strategy & creation
    • Technical SEO audit & fixes
    • Link building outreach
    • Competitor analysis
    • AI search optimisation
    • Priority support & strategy calls

    Not sure which plan is right?

    Get a free SEO audit first — we'll review your website and recommend the best package for your goals.

    Just need ad hoc SEO time?

    We offer ad hoc SEO hours at £50/hr + VAT. Please note that ad hoc work is fitted in around our current project load, so it's not always guaranteed within the same month — we'll always do our best. If you want guaranteed hours every single month, an SEO plan is the way to go.

    FAQ

    Got questions? We've got answers.

    Everything you need to know about our SEO services.

    * Data entry tasks (e.g. citation & directory submissions) are charged at half the time.

    🔍

    Ready to get found?

    Let's have a chat about your business and where you want to be. We'll put together a plan and show you exactly how we'll get you there.

    #1Your business — top of the results
    www.yourbusiness.co.uk

    This is where your customers find you. Not page 2, not buried — right at the top.

    See your next website in 12 hours or less.

    We'll create a free homepage mock-up for your business, send a shareable preview link and a video explaining what we changed and why.

    125+ five-star reviews on Google

    Real businesses, real results

    Video walkthrough included

    See your site in action

    Delivered in 12 working hours

    Mon–Fri, business days

    07568 365885WhatsApp — preferredhello@dotwall.co.uk07568 365885 · Mon–Fri, 9am–5:30pm01509 351015 · Landline
    Unit 9, Quorn Business Quarter
    Mountsorrel, Loughborough LE12 7XF

    Please don't rock up to the office — contact us first

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    Websites that work as hard as you do. Design, development & digital marketing for ambitious businesses.

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